Why Podcasts?

One of podcast’s key advantages is portability—the ability to be consumed while someone is commuting, exercising, or multitasking, allowing it to fit into busy, on-the-go lifestyles that most people live. This makes podcasts a valuable medium for thought leaders to reach engaged audiences in a flexible and accessible format.

What is everyone saying?

I’m sure you’ve already heard the spiel, or else you wouldn’t be here! Everyone knows that being a guest on podcasts

Boosts your credibility and position you as a thought leader.
Puts you in front of already highly engaged audiences.
Can help generate leads and increase visibility and build trust with your audience.

BUT! Why else?

One of the best things about being a podcast guest is that it gives you a treasure trove of long-form content to repurpose for your other platforms!

You’re essentially spending 30–45 minutes saying thoughtful, helpful, and occasionally downright brilliant things — why not turn that into equally thoughtful, helpful, and brilliant content elsewhere?

A quote could become a graphic
A moment from the conversation could be turn into a reel
A story you shared might spark an idea for a blog post or newsletter.

It’s content creation without the blank page panic — you’ve already done the talking, now you just need to give it a second life!

Almost convinced? I’ve got more!

Another perk of being a podcast guest? You start showing up everywhere.

Each time you’re interviewed, you’re adding more relevant, valuable content about you to the internet — which means that when someone Googles your name, they won’t just see your website (if that). They’ll also see podcast episodes, show notes, mentions on other people’s blogs, and links that all lead back to you and your brilliant brain.

It’s like leaving a trail of digital breadcrumbs — except instead of leading to a gingerbread house, it’s your brand, your expertise, and your offers waiting at the end!

Think of it like this: Google search results are like digital real estate. If you only have one listing (say, your website), your one house is unlikely to get ANY attention, unless it’s in a prime location like top 10 of the search result. But when you guest on podcasts, you’re essentially snapping up more properties — one on the host’s site, another in their show notes, a few more on platforms like Apple Podcasts or Spotify. Suddenly, you’re not just on the block — you’re the whole neighborhood. And the more real estate you own, the harder it is to miss you.

So, are you ready to expand your digital real estate empire?

Find me on fivver!